Abstract
This study relationships and manipulation through the different forms. To carry out this inquiry it is an analytical analysis of the few studies that explore this relationship, was done structured in a case study that envisages a materialization of the influence of music on the actions of a person. In the face of the obvious, neglect by science to study manipulation through music theoretical and empirical findings, reveal how the power of music and sound influences and persuades toward specific behaviors, according to the sound background that accompanies various messages and the intended goal. Furthermore, models of musical influence on subjects and society are studied, and the perspectives of cognitive science, sociomusicology and ethnomusicology are discussed. A brief theoretical synthesis is also presented.
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